Clients and customers often ask me “what’s the most important aspect of a great brand?” It's hard to pinpoint just one thing: but if I got pushed to the wall and had to commit, I'd say it's not just about being different; it’s about being distinctive! Just like the shiny red telephone box that stands [...]
Believe me when I say that buying local is here to stay! It’s easy to see why this movement has surpassed being just a trend; the benefits are undeniable! More than ever before, people are questioning what’s on their plates and asking where it came from. In Nova Scotia, our growing season starts in the [...]
I traveled to Morocco this year, and Marrakesh was fascinating! The retaining wall surrounding the old city is made of red mud from the local area.The rest of the building are all shades of red and pink giving the city the nick name the Rose or Pink city. By law all the building must have a [...]
Tourism Foundations: Building your Business, is a free tourism industry development workshop taking place on April 29 from 9 a.m. to 4 p.m. at the Westin Nova Scotian Hotel in Halifax. Presented by the Department of Economic and Rural Development and Tourism and the Nova Scotia Tourism Agency.. Pete will deliver the afternoon keynote!
“Pete rocked and wowed our quests and customers. Pete’s content and message was new, refreshing and relevant to what’s going on in the industry.....everyone truly loved him as well as his unique sense of humor. Even the F-sharps went over well....like his wine, Pete get’s better with age!” Keith Ball, Manager, Produce Sales & Marketing Associated Grocers
The Taste of Nova Scotia Prestige Awards is a celebration of excellence to honour producers and restaurants that provide exceptional culinary products and experiences. Winners, from consumer nominations, were announced during the annual Tourism Industry Association of Nova Scotia’s (TIANS) Tourism Summit on November 26, 2013. “It’s an opportunity to recognize our members in a [...]