About Pete Luckett

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So far Pete Luckett has created 16 blog entries.

What Goes Into Pricing A Product?

Running a winery and obsessing about quality, branding, marketing and of course pricing is a part of the business. As an owner, I’ve made observations and learnt a few things along the way. Traditionally, figuring out the price of any product comes down to some number crunching – adding the cost of production to the [...]

By | February 4th, 2017|

My Take on Social Media

Social Media and me, I’ve definitely learned a few things over the past year! And my daughter Geena has been a big mentor! She's 27, I'm 63… so this is her baby and she leads the charge! First lesson: it’s okay to start small but you've got to start somewhere! Social Media is the new [...]

By | January 27th, 2017|

Exploring Saffron in Spain

Back in my Food Hunter days I shot an episode on Saffron, a pricey spice with a highly revered flavour profile. We made our way to Spain; one of two main countries - the other is Iran - that grows the flower the spice originates from. It all starts with a purple flower called Crocus [...]

By | January 6th, 2017|

What Business are you in? The Feeling Good Business

If you’re average today it doesn’t cut it because every business, every industry, has got incredible competition. There’s nobody out there that’s not already doing what you thought of. I guarantee you. So you’ve got to be unique and you’ve got to be exciting. And you’ve got to create a bit of razzamatazz every single [...]

By | December 15th, 2016|

Pete’s Sicilian Photo Diary Part 2

Here’s part 2 of my Sicilian adventure with the guys! In these last photos of the trip, you’ll meet some new friends who joined us for lunch, more market adventures (of course!) and a quick pit stop in Zurich to see an old friend! Fancy one of these little 3 wheelers for tooting around the [...]

By | December 3rd, 2016|

Pete’s Sicilian Photo Diary Part 1

If you follow me on social media (Facebook / Twitter / Instagram) you may have seen posts of me enjoying a guys’ getaway trip in November. We’ve done everything from explore wonderful food markets to wine tastings and climbing Mt Etna to picking chestnuts. Here’s a photo diary of part 1 of my Italian trip! The [...]

By | November 25th, 2016|

Great Customer Service Recovery

Richard Branson, creator and founder of Virgin "everything" said it well.  “90% of all customers become more loyal after a problem with a good recovery.” A really well thought out customer service program shouldn’t just cover the everyday perfect situations where a customer comes in, they buy a product or a service, everything goes smoothly [...]

By | November 10th, 2016|

Foraging – Getting Wild About Food

I get excited when I see more people paying closer attention to the way food is gathered and the properties in what we’re consuming. While conventional grocery stores still remain our main source, we’ve seen a resurgence of the desire to venture out and gather anything from mushrooms, berries and weeds to edible flowers. This [...]

By | November 3rd, 2016|

Slow Food Movement

I’m all for crusades that help expand our knowledge about the foods we eat. My time filming The Food Hunter was a memorable experience as I traveled the globe for the origins of fruit and vegetables and getting to know the people that grow them. Just as I did then, I’m still learning and advocating [...]

By | October 21st, 2016|

How to Create an Experience you can call your own

When you set out to start a business, some motivations may be to create a legacy, leave a lasting impression and deliver an experience you won’t get anywhere else.  These and more are things I look forward to tackling every day. I want my customers to be WOWED, surprised and delighted—all in a lunch hour! [...]

By | October 12th, 2016|